Portfolio Categories: Marketing

Media Partnership: Urbanworld Festival

[cl_column width="2/3"] Sample Content soulhead Urbanworld 2019 Music Lovers Guide FILM REVIEW: The Apollo Documentary is a Much-Needed Reflection at #Urbanworld2019 [cl_column width="1/3" col_sticky="1"] Media Partnership: Urbanworld Festival Our team established a creative marketing partnership between soulhead.com, a leading music lifestyle site, and Urbanworld Festival, which targets filmmakers and tech people of color. In addition to [...]
Continue Reading

Media Partnership: Tribeca Film Festival

[cl_column width="2/3"] Sample Content FILM REVIEW: Devil’s Pie – D’Angelo Delivers ALL The Feels at the Tribeca Film Festival[cl_media image="id:5605|url:http%253A%252F%252Fwww.buzzworthydigital.com%252Fwp-content%252Fuploads%252F2019%252F12%252FTribeca-Devils-Pie.jpg" custom_link="https://www.soulhead.com/2019/04/30/devils-pie-dangelo-delivers-all-the-feels-at-the-tribeca-film-festival-film-review/"] FILM REVIEW: Wu-Tang Clan: Of Mics Delivers an Emotional Reflection at Tribeca Film Festival FILM REVIEW: Wu-Tang Clan: Of Mics Delivers an Emotional Reflection at Tribeca Film Festival soulhead Tribeca Film Festival Music Lovers Guide [...]
Continue Reading

Product Portfolio Relaunch

[cl_column width="2/3"] BlackPeopleMeet SingleParentMeet LoveAndSeek JPeopleMeet SeniorPeopleMeet CatholicPeopleMeet [cl_column width="1/3" col_sticky="1"] Product Portfolio Relaunch Our team worked with People Media’s product and marketing team to relaunch its entire portfolio of nearly 30 niche sites. The re-launch, which resulted in double-digital subscription conversion increases, involved extensive user experience, brand and competitive research. Client People Media, Inc.Brands
Continue Reading

Partnership Development: America Online

[cl_column width="2/3"][cl_column width="1/3" col_sticky="1"] Partnership Development: America Online Our team worked with executives at People Media and AOL to establish a strategic partnership, which enabled PM to power all of the niche dating properties on America Online. The partnership lead to significant increases in subscription revenue across PM’s top niche personals offerings Client People Media, Inc.
Partners [...]
Continue Reading

Partnership Development: Radio Date

[cl_column width="2/3"] Radio Date Digital Integration Radio Date Introduction Interviews by Steve Harvey with Ron Worthy Interview #1 Interview #2 Radio Date Sample Episodes and Mentions Tampa, Florida Selection Episode [audio mp3="http://www.buzzworthydigital.com/wp-content/uploads/2019/12/SHMS-Radio-Date-Tampa-Florida-Selection-Show.mp3"] Tampa, Florida Recap Episode [audio mp3="http://www.buzzworthydigital.com/wp-content/uploads/2019/12/SHMS-Radio-Date-Tampa-Bay-Reaction-Show.mp3"] New York, New York Recap Episode with Chris Rock [audio mp3="http://www.buzzworthydigital.com/wp-content/uploads/2019/12/Radio-Date-NY-Recap-100709-Chris-Rock-host.mp3"] Washington, D.C. Selection Episode with Ludacris [audio [...]
Continue Reading
Steve Harvey featured in digital materials for Delightful.

Joint Venture Development: Delightful

[cl_column width="2/3"] Delightful Launch Images Steve Harvey in Delightful Promotional Videos Happy Birthday From Steve Harvey Steve Harvey Addresses Online Dating Stigma Delightful Television Segments and Commercials NBC's "Steve Harvey Show" Segment: Steve Harvey Launches New Dating Site NBC's "Steve Harvey Show" Segment: Steve Harvey Dating Site, Delightful.com NBC's "Steve Harvey Show" Segment: Revamp your Dating [...]
Continue Reading

Partnership Development: U.S. Tennis Association

[cl_column width="2/3"] USTA Cardio Tennis Events [cl_column width="1/3" col_sticky="1"] Partnership Development: U.S. Tennis Association U.S. Tennis Association was looking for an innovative way to engage its younger (and mostly) single members. We worked with USTA and Match.com's management team to establish co-branded events at USTA tennis centers throughout the country. By leveraging USTA's existing Cardio Tennis [...]
Continue Reading

Digital Distribution Partnership: Major League Baseball

[cl_column width="2/3"] Match Integrations on MLB MLB Integrations on Match Match In-Stadium Integrations [video width="1920" height="1080" mp4="http://www.buzzworthydigital.com/wp-content/uploads/2019/11/Match-MLB-Kiss-Cam.mp4"] Philadelphia Phillies Radio Promotion [audio wav="http://www.buzzworthydigital.com/wp-content/uploads/2019/11/Match.com-2014-06-10-Palmer-A-FINAL.mp3"] Texas Rangers Radio Promotion [audio wav="http://www.buzzworthydigital.com/wp-content/uploads/2019/11/6-3-HICKS-PROMO-FINAL-APPROVED.wav"] [cl_column width="1/3" col_sticky="1"] Digital Distribution Partnership: Major League Baseball Our team sourced, structured and closed a ground-breaking integrated marketing partnership between Major League Baseball and Match.com. The [...]
Continue Reading

Social Media Management

[cl_column width="2/3"][cl_column width="1/3" col_sticky="1"] Social Media Management Our team created and executed a multi-channel (Facebook, Twitter, Instagram and YouTube) social media strategy for category leading niche dating properties. Our innovative approach to content creation and audience engagement led to the acquisition of more than 500K followers. Client People Media
Brands 
CategoryDesign, Marketing, Social Media, Strategy
Continue Reading

Direct Response Television Commercial Development

[cl_column width="2/3"] Here are a few examples of the commercials that were launched BlackPeopleMeet "Meet" "Grocery Girl" "Couch" "What do Black Men Appreciate Most About Black Women?" "What Does "Black Love" Mean?" "Black Love Is Like No Other Love" "Black Love" "Sparks" SeniorPeopleMeet "Museums" "Active" [video width="640" height="480" mp4="http://www.buzzworthydigital.com/wp-content/uploads/2010/01/SPM-22Meet22-and-22Window22-Commercial.mp4"] "Golf" [video width="640" height="480" mp4="http://www.buzzworthydigital.com/wp-content/uploads/2010/01/SPM-22Golf22-Commercial.mp4"] "Where" [video [...]
Continue Reading
  • 1
  • 2