Portfolio Categories: Marketing

Niche Dating Social Media Management

[cl_column width="2/3"] PeopleMedia Social Media Management The category leading niche dating portfolio was looking to expand their brand presence throughout social media.   We created a cross-platform strategy and executed design and editorial assets seamlessly. [cl_column width="1/3"] Date June 2010 - June 2014 Client People Media, Inc. Category Marketing
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BlackPeopleMeet.com DRTV Commercials

Buzzworthy staff assisted in the concept development and execution for BlackPeopleMeet.com’s inaugural launch of direct response television commercials, which were the first of any Black dating site in history.  This project included the review and selection of a creative agency, casting, media planning and placement strategy development as well as on site production assistance.  Three (3) […]

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People Media Success Stories Program

In order to augment previously executed SEO efforts, Buzzworthy staff devised a strategy for capturing online dating success stories from previous users of People Media sites.  This project involved extensive planning across multiple divisions of the company and resulted in several PR placements and wins for the client.

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BlackPeopleMeet.com SEO Optimization

Buzzworthy Digital team members led the SEO strategy and execution for People Media, Inc.’s BlackPeopleMeet.com online dating community. Prior to the optimization project, which spanned more than 9 months, BPM, the leading property in this segment, had a Google Rank of 3 and appeared on the 2nd or 3rd page of organic results across all major […]

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